Discovery Day Part 1: Fundamentals
Discovery Day is show time! Whether you have one franchise or a thousand, this special event propels your sales process to a crescendo. It's "Confirmation Day," where serious buyers come to you ready to join your franchise with the blessing of your approval committee. READ MORE.

Qualifiers: A Resource, Not an Expense
Good lead screeners make major contributions to the sales process. BrightStar Healthcare took home first-place honors in this year's STAR Awards for Best Telephone Prospect Follow-Up. Shelly Sun, BrightStar's CEO and co-founder, says that using a pre-qualifier to screen leads has been a critical component of her company's rapid growth. READ MORE.

Investing In Yourself: Part 2 of 2
Last month, the authors provided an overview of today's economic environment, along with details on what Chick-fil-A, Saladworks, and Friendly's are doing to help franchisees obtain the funding they need. This month, they describe the programs under way at five more franchisors. READ MORE.

Winners Circle
Each month we highlight franchise companies continuing to flourish in this economy. This month read the latest growth news on Franchise Brands, Wingstop, MyMenu, Dunkin' Donuts, and more. READ MORE.