Franchisee validation can make or break the sale of your candidate. Pow! Just like that, a once-supercharged prospect can deflate to nothing in 24 hours, bailing out of your process almost instantly. Validation is the most influential stage in the selling process. What franchise owners say means far more than what a corporate sales person tells them. Franchise operators are doing it and living it, and it's their experiences that count foremost with cautious buyers. READ MORE.

Our objective with this column is to identify issues and best practices that will enable franchisors to more effectively address state registration/disclosure matters in connection with their franchise development efforts. The IFA 2009 Legal Symposium's "Ask the Regulators" session provided insight on a number of those fronts. During this session, state regulators identified several common mistakes franchisors make during the registration process, many related to the Revised FTC Rule. READ MORE.

Franchisors seeking to maintain growth in 2009 are offering candidates deals in the form incentives, stimuli, reduced fees, breaks on royalties, and more. FUSR will continue to track this trend to keep you informed on what "the other guys" are doing to attract prospects and turn them into franchisees.  READ MORE.

6 Flourishing Franchisors

Savvy franchise companies continue to flourish in this challenging economy. Each month FUSR will bring you good news, highlighting brands that are bucking the trend by adding units, increasing comp store sales, striking deals with investors, and continuing to grow - despite the economy.. READ MORE.

July Webinar - Lessons Learned from Restructuring Our Organization, Melanie Bergeron, Chair, TWO MEN AND A TRUCK

Want to enhance your franchise leadership strategies and techniques? Join the Franchise CEO Network monthly webinars. Meet other franchisor CEOs and presidents to exchange knowledge, best practices, and resources in a trusted and secure environment. READ MORE.