Multi-Unit Franchisee Report
February 10, 2010
2010 MULTI-UNIT FRANCHISEE MVP AWARDS
 


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Call for Entries - 2010 Franchisee Most Valuable Players
Multi-Unit Franchisee Magazine today announced the call for entries for the Multi-Unit Franchisee MVP (Most Valuable Player) Awards to recognize exceptional multi-unit franchisees. Winners will be profiled in Multi-Unit Franchisee Magazine and be honored at the 2010 Multi-Unit Franchising Conference. READ MORE.
CASE STUDIES
Leaving the Law Behind: A Career Change to Franchising "Seemed Logical"

After graduating from the University of Pennsylvania and Loyola Law School in Los Angeles, Danny Sonenshine quickly found himself working as a litigator and transactional attorney at major firms in Orange County. It didn't take long for the Laguna Beach native to realize a few things about himself--realities that led him to leave the practice of law after six years for the very different field of franchising and restaurants. READ MORE.

Beyond Customers

Social media has reached a fevered pitch in most places, but as a marketing tool has many unique functional features and almost endless possibilities. Take Brad Culp, a multi-unit operator for Griswold Special care, a non-medical homecare referral service. He's using social media tools, but not to reach customers. READ MORE.

REAL ESTATE
Alternative Location, Location, Location

Non-traditional retail business locations such as airports, hospitals, and universities have become popular (and successful) business opportunities for some franchise brands. READ MORE.
Renewed to Restore: Commercial Lease Renewal

While some franchisees receive real estate assistance from their franchisors on their new locations, very few franchisees receive help from their franchisors on lease renewals. READ MORE.

FINANCE
Capital Access

Gaining access to and securing capital is more important for franchisees today than ever. Every week we talk with multi-unit franchisees about how they are growing and the kind of financing it takes for them to achieve their goals and objectives. READ MORE.