| IT'S
CLOSING TIME WITH STEVE OLSON |
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| Strong Relationship Building
Skills |
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This month we look at the second
key to recruitment selling: strong relationship-building
skills. Franchising is a family, a partnership, a journey,
and an experience that changes the lives of the people you bring
into your system. Successful sales execs are genuinely sincere,
interested, and engulfed in their prospects' worlds.
READ MORE. |
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| 11th Annual STAR Award Winners Announced |
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The 11th annual STAR
(Speaking To And Responding) Award winners were recently honored at
the Franchise Leadership & Development Conference in Chicago. The
awards recognize excellence in lead generation and recruitment.
READ MORE. |
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LEGAL EAGLES: STATE OF THE STATE REPORT |
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| Keeping Promotional Materials Legal - and
Effective! |
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The constant theme of this column is Do It
Effectively, Do It Legally, Make a Difference. How a franchisor
addresses its sales promotional materials fits this theme. That is,
a franchisor's sales promotional materials must effectively capture
a candidate's attention and also must comply with the rules.
READ MORE. |
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Making a Difference, Building Community |
Community based giving
initiatives have caught on Build-A-Bear, Jersey Mikes,
Kinderdance, and Homewatch CareGivers.
READ
MORE. |
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Flourishing Franchisors |
Each month, we highlight
savvy franchise companies continuing to flourish in this
challenging economy. READ MORE.
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